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The moderating role of country-of-destination image on product evaluation: An exploratory study.

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posted on 2014-03-17, 00:00 authored by Veysel. Yucetepe

The moderating role of country-of-destination image on product evaluation: An exploratory study.

History

Degree Grantor

University of Illinois at Chicago.

Degree Level

Doctoral

Language

en

Issue date

2003-01-01

File(s) available to UIC only. Log in with UIC Net ID to access:

https://uic.figshare.com/account/projects/71123/articles/10937147

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Keywords

Business Administration, Marketing.

Licence

Exports